Start by matching the shade to your skin undertone and the occasion you’ll wear it for. If you have warm undertones, choose pinks with a peachy base; cool undertones typically read best with a blue-based pink. Matte formulas can feel dry, so prep lips with gentle exfoliation and a light moisturizer before application. Finish with a lip liner to define the edges and improve wear, especially for long days.

Undertones determine how the pink reads on your lips, so test shades in natural light to see if they flatter your skin tone. For warm undertones, lean toward warmer pinks; for cool undertones, cooler pinks usually look better. The matte finish enhances color payoff but can emphasize lip texture, so smooth lips and a primer help the look last. Pair with a lip liner to prevent feathering and tailor the depth of color to your needs.

A beginner should start with a mid-tone pink that closely matches their natural lip color and use a lip liner for clean edges. A makeup pro can experiment with bolder undertones, layering, or a gradient effect for a more dramatic look. Regardless of level, prep lips, apply in light layers, and blot between applications to control intensity and wear.

Prep lips with gentle exfoliation and a light balm before applying the lipstick. Use a compatible remover, preferably oil-based, to avoid tugging on the matte formula. If you wear primers, choose a lightweight one and set with a gentle blot to maximize longevity. Store in a cool, dry place away from direct heat.

Avoid choosing shade from photos alone; compare swatches under natural light and consider your undertone. Don’t skip lip prep or liner, as matte lipsticks can cling to dry skin or feather without edges defined. Don’t overlayer without blotting, which can lead to cracking or uneven color, and be mindful of stain transfer to teeth or clothing.