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How They Started: Global Brands Edition: How 21 Good Ideas

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How They Started: Global Brands Edition, explores the journeys of 21 companies from their inception to becoming global giants. It focuses on how the founders of iconic like , Apple, Sony, and Swatch took the first steps to transform their ideas into successful ventures, and how they expanded internationally. This book delves into the entrepreneurial challenges, decisions, and strategies that allowed these businesses to not only start but to thrive in the global marketplace.

It provides valuable insights into:

  • The early stages of building a business from scratch.
  • The factors and decisions that influenced their international expansion.
  • The milestones and setbacks along the way to becoming global brands.

By highlighting real-world examples, the book offers inspiration and practical knowledge for aspiring entrepreneurs on how to take their ideas beyond borders and scale them globally

Specifications

Key Features

  • It provides valuable insights into:
  • The early stages of building a business from scratch.
  • The factors and decisions that influenced their international expansion.
  • The milestones and setbacks along the way to becoming global brands.
  • By highlighting real-world examples, 
  • the book offers inspiration and practical knowledge for aspiring entrepreneurs on how to take their ideas beyond borders and scale them globally

Specifications

  • SKU: JU704BM54PGF8NAFAMZ
  • Weight (kg): 0.5

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How They Started: Global Brands Edition: How 21 Good Ideas

How They Started: Global Brands Edition: How 21 Good Ideas

₦ 11,250
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