Contention And Corporate Social Responsibility

CAMBRIDGE STUDIES IN CONTENTIOUS POLITICS
"Social movements often target corporations rather than governments as a more direct means to achieve social ends, from economic equal ity and civil rights to product safety and accountability for negligence. Sarah Soule's Contention and Corporate Social Responsibility examines why corporations are targeted, what combination of tactics is used, and with what effect on corporate practices and performance. This engaging book will be of interest to scholars, activists, and businesspeople alike." - Jerry Davis, University of Michigan
"Contention and Corporate Social Responsibility offers a sophisticated examination of sustained protests against corporate practices and policies before 1990 and an ambitious framework for understanding more recent collective campaigns that have caught the public's imagination and the corporate sphere's attention and concern. This agenda-setting book will quickly become required reading for scholars, activists, and executives eager for a fuller understanding of the historical trajectory of anticorporate social movements and their role in shaping socially responsible practices in the global economic arena."
- Debra Minkoff, Barnard College
"This superbly researched book offers a wide-ranging and richly nuanced account of the ebb and flow of anticorporate activism and corporate social responsibility in the United States from the 1960s until today. It is an innovative contribution to the fast-growing confluence between social movement theory and organizational studies, and mandatory reading for the novice and the expert alike."
- Hayagreeva Rao, Stanford University
"In this excellent synthesis of the literature, Soule has made a very useful contribution to the study of anticorporate activism. Many studies analyze activism against specific corporate policies and actions. Soule takes a broader view and treats anticorporate activism as part of a larger trend. She makes useful conceptual distinctions and performs a subtle quantitative analysis of these trends and their effects on corporations and corporate social responsibility."
- Mayer Zald, University of Michigan
Sarah A. Soule is the Morgridge Professor of Organizational Behavior at the Stanford Graduate School of Business.