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Product details
Just because you're launching a Web site for your product or service doesn't automatically mean you'll rake in big. Billions of Web sites are competing for consumers' attention, and if you're new to online sales, it may be a little daunting."Web Marketing for Dummies" provides the know-how for creating a solid Web marketing plan, from building a user-friendly site that draws attention to closing a sale on your site. This easily accessible guide leverages your offline knowledge of marketing into mastery of the Web. It shows you a number of strategies that you can apply to your business and how to put your site to work for you. The items you'll draw from this book will enable you to: Understand online marketing essentialsPrepare an online business planDesign the look and feel of your siteCreate a concept, develop content, and make it accessibleKnow the key components of an online storeUse buzzing, e-mailing, and other advertising tacticsMake your site search engine friendlyHandle Web transactions with easeStay out of legal troubleWow customers with new technology
Specifications
Key Features
Just because you're launching a Web site for your product or service doesn't automatically mean you'll rake in big. Billions of Web sites are competing for consumers' attention, and if you're new to online sales, it may be a little daunting."Web Marketing for Dummies" provides the know-how for creating a solid Web marketing plan, from building a user-friendly site that draws attention to closing a sale on your site. This easily accessible guide leverages your offline knowledge of marketing into mastery of the Web. It shows you a number of strategies that you can apply to your business and how to put your site to work for you. The items you'll draw from this book will enable you to: Understand online marketing essentialsPrepare an online business planDesign the look and feel of your siteCreate a concept, develop content, and make it accessibleKnow the key components of an online storeUse buzzing, e-mailing, and other advertising tacticsMake your site search engine friendlyHandle Web transactions with easeStay out of legal troubleWow customers with new technology
Specifications
- SKU: JU704BM7SCL35NAFAMZ
- GTIN Barcode: 09780470049822
- Weight (kg): 2
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Web Marketing For Dummies
₦ 25,800
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