The book behind the empowering public television special–indispensable advice from the money experts who invest a lot in you!
As
the storms of confusion and market madness swirl around us and we’re
bombarded by incorrect and perhaps financially lethal information, we
need the calm, steady, informed advice of The Market Guys, Rick Swope
and A. J. Monte. Trusted nationwide through their television show,
seminars, and podcasts, they bring inside perspective on how the markets
work, how to manage risk, and how to survive turbulent times.
In Take Charge of Your Money Now!, The Market Guys share their key strategies for helping you control your finances, including
● Managing Risk Is Rule #1 Reduce
your risk by diversifying your investments. The Market Guys discuss the
different types of investments that readers can pursue, including real
estate, bonds, and gold.
● Know the Language of the Markets From
“stock split” to “value investing,” knowing the lingo builds confidence,
and confidence builds profits.
● Identify Your Financial Enemies
Every day you are surrounded by a cacophony of marketing messages that
try to entice you to spend money you may not have. Learn how to avoid
some of the most common traps, from credit cards and car loans to store
gift cards.
● Invest Without Fear Invest with confidence by
figuring out your risk suitability profile, ensuring that you will
choose investments that are appropriate for your level of tolerance.
● Emotions Are Your Enemy
When it comes to money and finances, our emotions get in the way of
what we often know is the right course of action. If you want to take
charge of your money, you have to take charge of your emotions.
● Follow the KISS principle Keep It Super Simple–a simple plan is easy to create and easy to execute.
Complete
with illustrative anecdotes, this book is a vital resource for these
difficult economic times, a do-it-yourself classic by two take-charge
guys.