Easy and Inexpensive Strategies for Making Big Profits from Your Small Business. In this book, Levinson offers a new arsenal of weaponry for small-business success including:
- Strategies for marketing on the Internet (explaining when and precisely how to use it).
- Tips for using new technology, such as podcasting and automated marketing.
- Programs for targeting prospects and cultivating repeat and referral business.
- Management lessons in the age of telecommuting and freelance employees.
Guerrilla Marketing is the entrepreneur’s marketing bible and the book every small-business owner should have on his or her shelf.
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Key Features
Easy and Inexpensive Strategies for Making Big Profits from Your Small Business. In this book, Levinson offers a new arsenal of weaponry for small-business success including:
- Strategies for marketing on the Internet (explaining when and precisely how to use it).
- Tips for using new technology, such as podcasting and automated marketing.
- Programs for targeting prospects and cultivating repeat and referral business.
- Management lessons in the age of telecommuting and freelance employees.
Guerrilla Marketing is the entrepreneur’s marketing bible and the book every small-business owner should have on his or her shelf.