/product/03/0790914/1.jpg?1811)
Share this product
₦ 5,500
Few units left
+ shipping from ₦ 1,000 to LEKKI-AJAH (SANGOTEDO)
0 out of 5
(No ratings available)Promotions
Delivery & Returns
Choose your location
Pickup Station
Delivery Fees ₦ 1,000
Ready for pickup between 16 October and 19 October if you place your order within the next 8hrs 45mins
Door Delivery
Delivery Fees ₦ 1,600
Ready for delivery between 16 October and 19 October if you place your order within the next 8hrs 45mins
Return Policy
Free return within 7 days for ALL eligible itemsDetails
Seller Information
MERCY WEALTH
78%Seller Score
33 Followers
Seller Performance
Shipping speed: Good
Quality Score: Excellent
Customer Rating: Good
Cancellation Rate: Poor
Product details
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow.
Legendary business writer Seth Godin has three essential questions for every marketer:
“What’s your story?”
“Will the people who need to hear this story believe it?”
“Is it true?”
All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $225 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true.
As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories.
Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.
Specifications
Key Features
- The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow.
Legendary business writer Seth Godin has three essential questions for every marketer:
“What’s your story?”
“Will the people who need to hear this story believe it?”
“Is it true?”
All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $225 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true.
As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories.
Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.
Specifications
- SKU: JU704BM6NZDTFNAFAMZ
- Weight (kg): Kg
- Color: Red
- Main Material: Paper
Verified Customer Feedback
Customers who have bought this product have not yet posted comments
Related results
Self leveling laserSelf drive wheelchair with footrestSelf adhesive courier bagHDMI setup help TVself inking stampAutomatic self wind watchSelf darkening welding face maskSelf winding watches for menInspirational books self help booksSelf inflating mattressSelf defence electricSelf adjusting wire stripperSmall size motivation water bottleMechanical watch self windSelf adhesive door sweep20pcs self adhesiveSelf adhesive raindrop decalsSelf adhesive hook hangerSelf cleaning pet combSelf defenceMotivation bottleSelf heating back supportSelf sharpening bladesManual self propelling wheelchairSelf sharpening hair clipperSelf adhesive marble contact paperSelf adhesive mosquito net kitPhone tripod and self stickTotal self leveling line laserHP Stream 11 setup help
/product/03/0790914/1.jpg?1811)
ALL MARKETERS ARE LIARS BY SETH GODIN
₦ 5,500
Questions about this product?
