Beauty of Joseon Deep GLOW Serum

Achieve radiant skin with Beauty of Joseon serum.It merges traditional Korean skincare wisdom (“hanbang” / herbal-rice beauty water) with modern brightening science.

Key Ingredients

• Rice Bran Water (~68%) – Often called “Beauty Water” in Korean skincare tradition. It’s rich in amino acids, vitamins, and minerals that hydrate, soothe, and nourish skin while helping restore radiance and softness.
• Alpha-Arbutin (≈ 2%) – A well-known skin-brightening ingredient. It works by inhibiting the enzyme tyrosinase, which reduces the production of melanin (pigment), helping fade dark spots, pigmentation, acne scars, and preventing new ones from forming.
• Supportive extracts — including soybean, barley, rice, wheat and more — add nourishment, moisture, and antioxidant protection. 
• Humectants and hydrators like glycerin help lock in moisture, keeping skin supple and soft Benefits 
• Brightens and evens out skin tone — helps fade hyperpigmentation, sun spots, acne scars and reduces dullness. 
• Hydrates & nourishes — leaves skin moisturized, smooth, and supple. Great for dry or dull skin.
• Lightweight & fast-absorbing — watery texture makes it easy to layer under moisturizer or sunscreen, and it doesn’t feel heavy or greasy.
• Gentle enough for many skin types — free of mineral oil, parabens, sulfates, PEG, artificial fragrance and colorants (according to manufacturer info), making it suitable even for more sensitive skin.