JUMIA enabling Nigerian SME and the economy
A lot can happen in one year. If you need any proof to back up this claim you only need to look closely at the exploits of Jumia in the last 365 days. In a phenomenal growth year which saw Jumia rise to being crowned as one of the top 100 companies in Nigeria, it is impossible to talk about this accomplishment without a mention of the emergence of the Jumia Marketplace. Nigerians far and wide have taken to opening up their online shops on the Jumia marketplace platform achieving lucrative outcomes.
The Jumia marketplace is now home to well over 2000 merchants which as such consists of more shops than the famous Balogun market. So what is the enticement that has made so many people sign up to the platform in such a short space of time. Records have shown that over 90% of merchants record their first sale within the average of a day after going live on the Jumia website. Surveys have also shown that 9 out of 10 customers are happy with the professionalism of the Jumia merchants. Team work they say makes the dream work.
Nicolas Martin, Jumia MD, said, 'The Jumia Marketplace has offered Small and Medium scale businesses the opportunity to showcase their products online thereby reaching a larger & more targeted audience across 36 states in the country including the FCT. We are extremely happy to have lent a helping hand to businesses across Nigeria grow and expand to be much bigger than they had thought possible. This coming year it is expected that Jumia will be home to the biggest SMEs in terms of growth, sales and revenue. Every business man and woman out there looking to grow their business at an astronomical level are all welcome to join the Jumia marketplace.'