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HomeBooks, Movies and MusicScience & TechnologyScienceMass Communication- Principles And Concepts By Seema Hasan
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Product details
This book is designed to give a general and comprehensive view of mass
communication to the student. The book is unique in presenting mass
communication journalism advertising public relations photography
broadcast media media laws and media research and new media technologies
in one volume. It is a challenging book and an essential reading for
all students teachers trainers researchers practitioners professionals
and educators of mass communication. The mass communicator needs to know
the basic role of communication principles and concepts be it the print
or electronic medium or performing arts. The book serves the purpose of
all students of mass media and journalism and learners in the field as
it is designed specially keeping in focus the academic syllabi of
leading universities and colleges.The book includes all aspects of media
literacy as it is an essential survival skill for everyone in the
society. This book presents an overview of the social and communication
roles of various channels of mass media covering various operational
areas and is designed to serve as a textbook for all students of mass
communication journalism advertising public relations.
Specifications
Key Features
- Paper back
- Quality Print
- Paper back
- Quality Print
Specifications
- SKU: JU704BO297T0ENAFAMZ
- Product Line: AA2021
- Size (L x W x H cm): 23.8 x 17 x 3.2 cm
- Weight (kg): 2
- From the Manufacturer: Published By: CBS<br />
- Author: Seema Hasan
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Mass Communication- Principles And Concepts By Seema Hasan
₦ 22,000
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