Dig Your Well Before You're Thirsty

relationships, either. You have to start, and the best way to start is to provide positive value for others. First, figure out a problem that the other person has. Then, offer your expertise. Offer a bit of your time. Offer a connection you already have. Help that person solve the problem they have. Mackay uses a “well” metaphor throughout the book, and he makes the point that each time you do this, you dig your “well” a bit deeper. In other words, every time you do this kind of positive thing, you build a new relationship or strengthen an old one.