Our Vision

Empower the African continent by connecting it online to do better business
together in a safe and trustworthy environment.

Access 100%
Genuine Products
from Local &
International Vendors

Buy Anything You
want online at
the Best Prices

Search, Order on
all Platforms,
Pay on Delivery

Assisting Our Customers
in English, Yoruba & Pidgin
From 8am to 8pm

Jumia Today

In a Nutshell



& National

Over 7,000
Active Vendors

Jumia offers the
widest assortment
at an unbeatable price

The Pan African
Online Commerce

Infinix, Innjoo,
Vero Moda, Jack & Jones...

Nigeria’s Biggest Online Mall

#1 E-Commerce
Website, Nigeria

2.4 Million

10 Commercial

Many App

With Over 15 Million
Monthly Visitors

Discover First the
Best Deals on Jumia

Discover the Events
Changing Africa's
Retail Industry

During Black Friday 2015


  • 2012: Africa internet Group (AIG) launches Jumia in Nigeria, Morocco, South Africa and Egypt.
  • 2014: Jumia introduces Black Friday in Nigeria.
    • Jumia launches Jumia Force an independent sales consultant program catering to populations that do not have access to internet.
  • 2015: Jumia Black Friday attracts 2.3 million visitors in Nigeria
    • Jumia introduces Jumia Pay a secure payment gateway for people to shop on all Jumia services.
  • 2016: Africa Internet Group rebrands as Jumia
    • Jumia becomes Africa’s first tech unicorn.
    • Jumia supports the African tech Ecosystem by powering the MTN Entrepreneurship Challenge. Pass.ng, MedRX and Vicoba are ranked the three best startups.
  • 2017: Jumia celebrates its Fifth Anniversary milestone
    • Jumia launches Nigeria’s first E-commerce Bot, the Jumia Bot, accessible on Facebook Messenger
    • Jumia Nigeria organizes in partnership with Trace TV, a first of its kind global live event, the ultimate Music and Deals Festival MAD- Fest.


  • 2013: Jumia Nigeria is the first African company to win the world retail awards in 2013 with the previous winners including ASOS and Zappos.com
    • Leadership ICT company of the year 2013 - Jumia
    • Ecommerce website of the year (Beacon of ICT Award).
    • Success Digest - Innovative business of the year 2013.
  • 2015: Jumia Nigeria organizes Customer Service Excellence Awards 2015.
    • Orange Academy brand wall of Fame - Jumia Nigeria.
    • Rima Awards - Best use of Mobile App - Jumia App.
  • 2016: Jumia is ranked among the MIT 50 Smartest Companies globally.
  • 2017: Jumia is ranked, for the second year in a row, in the MIT 50 Smartest Companies globally.

Brand Journalists Association Awards BJAN (2013)

World Retail Awards 2013

e-Commerce Website of the Year (Beacon of ICT Award)