Extreme thinness to blend with any home décorThe supreme image quality the world longs forSurround yourself in rich soundwebOS 2.0, make TV simple again
Extreme thinness to blend with any home décor
The thickness of the screen can be innovatively reduced because it has no backlight. This TV can perfectly match with any home décor due to its extremely slim design.
The supreme image quality the world longs for
Perfect Color is revealed only on Perfect Black. Experience the unmatched picture quality created by OLED TV’s self-lighting pixels.
Surround yourself in rich sound
Let yourself be transported by LG’s newest and most advanced simulated surround sound from virtual seven channels for superior immersion.
webOS 2.0, make TV simple again
Maximize the full potential of your Smart TV the easy way and access more options. Sit back, relax and let webOS 2.0 make watching TV effortless and enjoyable.
Over the years, the no-backlight-required characteristic of OLED has lent itself to some truly exquisite styling, and this applies to the LG OLED55B7V for the most part. The panel is strikingly thin – you won’t see as lean a design from LED LCDs, which have to be made up of a back or edge lighting unit, liquid crystal array, colour filters, light guide plates and a host of other components.
The black bezel is suitably slim, and the OLED screen is surrounded by a brushed metallic silver trim, which extends to the back. The bottom half of the rear protrudes by necessity to house the TV’s brains, connection ports and speakers.
To heighten the picture immersion, LG’s design team has taken the bold decision to remove any logos from the screen. Instead, ‘LG OLED’ is emblazoned on the left edge of the B7’s stand.